The Beginning of A2..

The Brief:

Our task for this year is to produce a promotion package for the release of an album which includes a promo video; a cover for it's release as part of a digipack (CD/DVD Package) and a magazine advertisement for the digipack (CD/DVD Package).

I have to to be a new record producer who has to create, produce and distribute a new standalone artist or a band. We (meaning me and my group) will be using an original music piece from an existing artist or band. We will use the song to create a music video using 'Final Cut' as the editing software. The song will be part of an album and we have to create an album cover for it's release using 'Photoshop'. Last but not least, we will create a magazine advertisement for the digipack as part of the release also using Photoshop. There has to be a continuity (something in common) through all 3 products which will link them together and help the release.

The purpose of this Unit is to assess our ability to:

1. Plan and construct media products using appropriate technical and creative skills.
2. Assess our application of knowledge and understanding in evaluating our own work, showing how meanings and responses are created.
3. Assess our ability to undertake, apply and present appropriate research.